Full Course Content

• Episode 1 - Laying Out the Plan - an overview of the course content and structure

• Episode 2 - Finding Your Opportunities - a survey of the huge market opportunity to make corporate videos

• Episode 3 - Understanding Your Market - a look at the sort of people you’ll be working with in the corporate video sector, plus a few thoughts on how to find work and how to cope with the market’s ups and downs

• Episode 4 - Breaking Into Your Market - detailed tips and tricks for what you need to do to approach your chosen market and start to carve your niche in the sector

• Episode 5 – Managing the Video - a collection of tips on how to take a brief, how to write a script, how to handle the production of the video (including interviewing tips) and how to manage the client

• Episode 6 - Running Your Business - tips and techniques for how to track down prospects, how to get a pitch meeting with them, how to make the pitch, how to make the sale, how to think about your business growth strategy

• Episode 7 - Growing Your Business - tips and techniques to grow your business, including the best ways to improve your networking by devising an effective networking pitch, and handling objections and crisis situations

• Episode 8 - Analysing a Video - a detailed break down of a case study video - how it was pitched, written, shot, edited, re-cut and delivered.  This episode consistently gets the best feedback from previous course owners, because it’s so packed with killer content.

• Episode 9 - Summing Up - a refresher of the key learning points, plus some final inspiration to get you enthused and ready to start building your corporate video business.